Social Media & Paid Marketing

Social Media, PPC & Paid Ad Marketing Service

We run Social Media, PPD & Paid Ads Campaigns effectively.

Social Media, PPC & Paid Marketing Services

Make your AD & Campaigns Spend Worth IT

Social Media Marketing Campaigns

Social Media Marketing (SMM) is the use of social media platforms to connect with your prospects, that involves sharing content like text, image, videos etc. on social media networks like Facebook, Twitter, Pinterest, Flickr, LinkedIn, Slideshare, Youtube etc. to achieve your organizations marketing and online branding objectives. Social Media helps deliver your message directly to your audience and encourage them to buy. Social Media Marketing will your organization to be in an ideal position, and take advantage of communication and interaction that happens on social media. It allows you to interact and talk directly to a large audience in a personalized manner. We actually runs social media campaigns.

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PPC Marketing

Pay-Per-Click or PPC strategy is an integral part of a solid advertising campaign. If you are ready to start marketing of your website, we can help you develop the most effective PPC strategy and implement it as fast as possible. We have extensive experience in managing PPC campaigns and can bring you the most impressive results. PPC campaign is one of the quickest ways to make your business visible to the target audience. However, it’s not as easy as it might seem at first glance. Finding the right advertising partners and setting up the campaign without experience can take weeks and might not bring you satisfactory results.

Performance-driven Digital Marketing Services

We design & run Social Media, PPC & Ads Campaign to help businesses across the globe run the renewed energy.

Campaign Strategy

The foundation for a successful ad campaign is a campaign strategy that aligns with your business goals. We collaborate with you to understand your business and campaign goals and help define an advertising strategy that could maximize conversions optimizing cost per acquisition. We help structure your ad accounts in a logical manner and set an optimal number of ad groups and keywords in each campaign, making it easier to manage, monitor, and optimize. We also ensure your ad group keywords are tightly themed to improve the relevance of your campaigns.

Keyword Research and Selection

Identifying the right keywords for your ad campaigns is vital for your ads to appear to the target audience. We do detailed keyword research to identify the most appropriate campaign keywords based on relevancy, traffic, and competition. We monitor the performance of your ads and re-organize or tweak keywords to improve conversion. Wherever necessary, we specify negative keywords to make sure your ads do not show up for irrelevant search queries.

Ad Copywriting

A well-crafted ad copy that contains relevant information and a compelling call to action is bound to receive more clicks from users. We can create ad copies that crisply convey your unique value proposition and the benefit of clicking through the ad in order to propel users towards the call to action. Where applicable, we also include suitable ad extensions making your ads more useful to searchers, thereby ensuring a higher click-through rate. By incorporating high-volume keywords from your ad group and making sure the ad copy matches with the landing page content, we help raise the quality score of your ad.

Landing Page Optimization

A properly optimized ad landing page helps ensure your ad spend does not go down the drain. Our paid advertising team will work with you to understand the singular vision of your ad campaign and develop an optimized landing page around that vision. We make sure that the content on your landing page matches with what is mentioned in the ad, contains relevant keywords, and offers a clear, compelling call to action. All this is never at the cost of user experience. Our team will make sure the ad landing page is visually attractive and has the right elements to hold the user’s attention.

Campaign Optimization

Continuous monitoring and optimization of your ad campaigns will increase the ROI of your advertising efforts. We assist you in setting up conversion tracking to monitor campaign performance. Based on the conversion tracking insights, we identify keywords worth bidding on or ads and placements that could lead to higher conversion. We also experiment with variations of keywords, ad copies, ad extensions, and landing pages to improve conversion rate. Our goal will be to help you manage your bids smartly and ensure cost-effective ad campaigns.

Campaign Reporting

Reporting helps you track the performance of your advertising campaigns and enables you to make informed decisions. We provide custom reports periodically on your campaign’s performance, which includes impressions, clicks, and conversions. If you are running multiple campaigns on different advertising platforms, we will consolidate all your campaigns into a single report for easy reference. You can discuss your queries and concerns with us, and we will work with you to adjust your campaigns to get maximum ROI.